Launching IDNTITI.com into public BETA

    We are very excited to announce that we are in public beta now. Please take a few minutes to see how different we are from other rating and reputation building sites. The concept of our patent-pending rating tool is visible to you even if you haven’t registered on the site. So, take a minute and click on a company, school or college or search for my name and see the rating tool in play displaying the analysis. If you are a member, our request to you is to rate responsibly. The power of this website and the various tools that you will see here is dependent on two factors:

1. Genuine identity of users

2. Your impressions and opinions that you stand by.

    If you haven’t yet become a member, we request that you sign-up and check other great features of the site. For your convenience, we are integrated with Facebook, OpenID and shortly with MySpace – so you don’t need to register completely and have another username and password to access our site separately. By becoming a member you will have access to more tools that can help you analyze deeper on any entity with a single click, such as – (a) My Community’s impression, (b) Re-compute scores based on my shortlist of parameters, (c) Scores based on people demographically similar to me etc. These tools will further enhance the  richness of your experience and analysis helping you to make your decisions faster and much more precise.

    A person’s ID Score is protected by powerful “share or control” privacy features. So, if you want to know the reputation of a person rated on the site, feel free to request them. If they approve, you can see the details.

    Organizations & Product ratings are free for everyone to review and analyze. The main purpose of our site is to enable you to research on any company, school, university, products, services, people etc., before making important decisions in your life. You can see the various dimensions of ratings, detailed parameter level information, all without registering. We have changed the science of market research completely with our most innovative mechanism of capturing user impressions using social networking & web 2.0 tools.

    Over the next few releases we will be launching applications in our marketplace, that help you rate Doctors, Restaurants, Products, Movies etc.,.

    IDNTITI is a real-time ticker on reputation understanding and management for all of us. We don’t need to live in an unknown world of what others think of people, organizations or products any longer. We don’t need to make any decisions going forward with lack of precise information on important parameters that matter to us. Involving your community to express their impressions on a product or a company or even a person would help you quickly assess the reputation, character, personality or image of the rated entity. Take a moment to look at the video demos on this blog.

    Lastly, we are in beta, which means you might encounter bugs that we haven’t caught yet. Please let us know by clicking on the “Feedback” link at the bottom of the page.

    Join the community that can truly make a difference. Rate responsibly! Welcome aboard.

Best wishes,

Sree